Privacy Policy
Last updated: 6/18/2025
Your privacy is important to us. This policy explains how Dogschool.com collects, uses, and protects your personal information when you visit our website.
1. Data Controller
The data controller responsible for your personal data is Casehero GmbH, operating Dogschool.com under German data protection law (GDPR/DSGVO).
2. Information We Collect
Automatically Collected Information
- Log Data: IP address, browser type, operating system, referring URLs, pages viewed, time and date of visits
- Device Information: Device type, screen resolution, browser settings
- Usage Analytics: How you interact with our content and navigation patterns
Information You Provide
We may collect personal information when you:
- Contact us through forms or email
- Subscribe to newsletters (if applicable)
- Participate in surveys or feedback
- Interact with our content or services
3. Legal Basis for Processing
We process your personal data based on the following legal grounds under GDPR:
- Legitimate Interest (Art. 6(1)(f) GDPR): Website analytics, security, and improvement
- Consent (Art. 6(1)(a) GDPR): Marketing cookies, newsletters, optional services
- Contract Performance (Art. 6(1)(b) GDPR): When providing requested services
- Legal Obligation (Art. 6(1)(c) GDPR): Compliance with applicable laws
4. How We Use Your Information
We use collected information to:
- Provide and improve our website functionality
- Analyze website traffic and user behavior
- Ensure website security and prevent abuse
- Respond to your inquiries and provide support
- Comply with legal obligations
- Support affiliate marketing programs (Amazon Associates)
5. Third-Party Services
We may use third-party services that collect information:
- PostHog: Website analytics and user behavior tracking
- Amazon Associates: Affiliate marketing tracking
- Hosting Providers: Website hosting and content delivery
These services have their own privacy policies and may be located outside the EU. Data transfers are protected by appropriate safeguards.
6. Data Retention
We retain personal data only as long as necessary:
- Analytics Data: As configured in PostHog (typically 12 months or less)
- Contact Information: Until purpose fulfilled or you request deletion
- Legal Requirements: As required by applicable law
7. Your Rights Under GDPR
You have the following rights regarding your personal data:
- Access (Art. 15): Request information about your personal data
- Rectification (Art. 16): Correct inaccurate or incomplete data
- Erasure (Art. 17): Request deletion of your data ("right to be forgotten")
- Restriction (Art. 18): Limit processing of your data
- Portability (Art. 20): Receive your data in a structured format
- Objection (Art. 21): Object to processing based on legitimate interests
- Withdraw Consent: Revoke consent for consent-based processing
8. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is 100% secure.
9. International Data Transfers
Some third-party services may process data outside the EU. We ensure adequate protection through:
- EU-US Data Privacy Framework participation
- Standard Contractual Clauses (SCCs)
- Other appropriate safeguards as required by GDPR
10. Children's Privacy
Our website is not intended for children under 16. We do not knowingly collect personal data from children under 16 without parental consent.
11. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.
12. Contact and Data Protection Officer
For questions about this privacy policy or to exercise your rights, please contact us through our Terms of Service page or submit a formal request through available contact methods.
You also have the right to lodge a complaint with the relevant data protection authority in Germany if you believe we have not handled your personal data appropriately.
This policy complies with the EU General Data Protection Regulation (GDPR) and German Federal Data Protection Act (BDSG).